Gamification is a term that points to how gaming can be useful in situations that do not typically involve typical gaming. An example of this would be how in social media, we are all competitive in some ways trying to collect the most likes, comments, shares, or status updates in general. Even though an interactive game is not being played out in a digital form, there is still a friendly level of social competition going on.

Key Takeaways:

  • Gamification creates interest and rewards people for engaging in desired behaviors.
  • Gamification can be actual video games, or it can be something less technologically complex like earning frequent flyer miles.
  • Almost all social media is a form of gamification, as participants compare their number of followers or the content of their posts.

“Gamification is simply the application of game-like mechanics to non-game things.?”

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